Deal education
Explain how opportunities are evaluated, what the team sees, and how specific investments fit the broader thesis.
Yieldi · Case study
Fractional Content Desk
An embedded content team that turned investor expertise, deal flow, and client proof into a durable education system across short-form, long-form, and testimonial content.
The arrangement
One system. Three distinct content jobs.
Yieldi did not need celebrity-scale reach. It needed the right investors to understand the people, logic, and proof behind each opportunity.
Founder authority
Capture the founders' judgment in both short and long formats so expertise becomes visible before an investor conversation.
Investor proof
Pair educational content with first-person client evidence that makes the experience and outcome easier to trust.
Short-form distribution
Ideas designed to travel.
A practical short-form layer translated the team’s investing process into approachable, repeatable explanations.
66
3.2K
When a deal comes inInvestment process
20
1.6K
Back Bay, BostonDeal breakdown
Jumping over hurdlesUnreleased short
26
1.4K
Compounding interestInvestor education
Long-form production
Give the central idea room.
Long-form films gave each investment narrative room for context, evidence, and a clear point of view.
800
2.5K
The Ashkouti BrothersYouTube channel trailer
40
1.2K
We Raised $7 Million in 10 DaysLong-form investor story
35
1.7K
Why We Invested $3 Million in WilmingtonLong-form deal breakdown
Investor proof
The result, in the client’s voice.
Investor testimonials made the result legible through the voices of the people who experienced the system.
75
3.6K
Craig BlaseInvestor testimonial
Don LloydInvestor testimonial
The outcome
A focused audience produced an outsized commercial outcome.
The arrangement was optimized for comprehension and trust, not mass-market virality. Relatively modest view counts could still support a high-value decision because the material addressed the questions investors actually needed answered.
$10M+client-reported investment supported by the content and education system
2–4Ktypical view range across many of the published educational videos
3 layersshort-form education, long-form deal narratives, and investor proof